Today, Apple announced a new addition to Today at Apple sessions lineup. In this new session, customers can go on an interactive walk to see AR art pieces from digital artists. As well as the walk, customers can participate in an in-store session that walks customers through Swift Playgrounds to create their own AR experiences.
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Customers can user the new [AR]T Viewer from within the Apple Store app to interact with an AR artwork called 'Amass' created by Nick Cave. The Today at Apple walks will only be offered at select stores including Fifth Avenue, Union Square, Covent Garden, and Marche Saint Germain.
Apple seniors Vice President of Retail + People Deirdre O'Brien says,
Apple seniors Vice President of Retail + People Deirdre O'Brien says,
Today at Apple offers a window into the creative arts made possible by our products and customers. We hope attendees are inspired by the incredible AR creations in the [AR]T Walk and in-store installation, and we can't wait to see what our visitors learn to create in the [AR]T Lab.
The in-store 1.5 hours sessions will instruct customers in making an AR experience within Swift Playgrounds. The session will incorporate set pieces from Sarah Rothberg, a New York artist.
The new session will start on August 10 and they are free to join, you just have to register online. Registration is now open.
The new session will start on August 10 and they are free to join, you just have to register online. Registration is now open.